Tyre labelling: only 2 months to go

May 3rd, 2012

The EU tyre labelling Regulation comes into effect for tyre manufacturers from 1st July. From that date retailers can expect to see certain deliveries of tyres arriving with the new “consumer advice” label affixed. The full impact for retail premises is 1st November, when retailers have to pass on this information to consumers. That leaves just 6 months to prepare for the biggest change in tyre retailing for years.

Recognising the need for information and industry guidance, the Tyre Industry Federation has worked closely with the Department for Transport to provide an authoritative guide to the topic. Extensive Industry consultation has ensured that all the key issues are addressed in this easy to read document available free to download.

Players at every level in the supply chain need to consider how they will meet the requirements of the Regulation. This will include issues such as staff training, data handling, customer communication, invoice preparation and so on. On the positive side tyre labelling will be an opportunity to move the sales process on towards a more in-depth value- and service-focused relationship opening the way to greater sales value for both consumer and supplier.

TIF Chairman, David Seward, said “Once again, TIF is meeting a need for clear information that will contribute to further increasing professionalism within our Industry”.

TIF_Tyre_Labelling_A5_May 12

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